by Harriet Cohen | Jun 23, 2025 | customers, innovation, Inspiration, marketing, strategic planning
If you’re wondering why it feels harder to bring in new business lately, you’re not alone. Whether you run a small business, lead a team, or manage a division, growth can stall — even when you’re doing a lot of things right. Here’s the good news: the reasons you’re...
by Harriet Cohen | Dec 18, 2023 | change, customers, feedback/evaluations, marketing, Social Meidia
When you do decide to create surveys there are key steps to follow to make them effective regardless of the industry. How will a survey help sales? marketing? hiring? If you can’t answer that, don’t waste your time designing a survey and don’t piss...
by Harriet Cohen | Aug 20, 2023 | accountability, branding, customers, feedback/evaluations, marketing, Social Meidia
Quality control isn’t just about catching manufacturing defects or errors; it’s a powerful force that shapes a company’s identity, resonates through its culture, influences customer loyalty, and even affects the talent it attracts. It impacts...
by Harriet Cohen | May 17, 2022 | accountability, business tools, change, customers, feedback/evaluations, Harriet Cohen, marketing
Why are you doing them? What do you want to learn and are surveys the best way to do it;, not necessarily. Let’s look at what they are and how to get real measurable results that you can use. I have never liked surveys that are rating scales or are used to...
by Harriet Cohen | Jan 25, 2022 | accountability, bias, branding, change, customers, EQ, feedback/evaluations, Harriet Cohen, Leadership, New work conditions, Professional development, recognition, social responsibility
Part of a good marketing plan describes company values along with branding. Do you walk your talk? Do your behaviors support your values or are they lip service to the current fads and trends? Why is this important? It affects the bottom line. Think about products...
by Harriet Cohen | Jan 25, 2022 | accountability, branding, business tools, change, competition, customers, feedback/evaluations, future planning, Goals, Harriet Cohen, innovation, Inspiration, Leadership, marketing, networking, New work conditions, Professional development, self actualization, strategic planning
We’ve all made resolutions for ourselves and our businesses. We often forget that a dream without a plan is merely a wish. How disappointed were we when our lofty ideas never came to fruition? That’s why Resolutions don’t work, there is no plan and...
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