by Harriet Cohen | Jun 12, 2021 | accountability, branding, business tools, change, competition, customers, EQ, Harriet Cohen, innovation, marketing, Professional development, strategic planning
I win you lose. Winner takes all. I can’t compete with the big guys they have more…. (fill in the blank). Oh no! my competitor is opening near me I am doomed. We have all heard these lines and maybe said them. Competition doesn’t have to be the end...
by Harriet Cohen | May 6, 2020 | accountability, change, customers, feedback/evaluations, Harriet Cohen, Leadership
Lately everyday I feel like the girl in the Exorcist with my head spinning around. Haven’t done the green bile. Everyday the news changes ;he said, she said, they said, yes you can do this, no you can’t.. Please make it stop Good communication is...
by Harriet Cohen | Oct 2, 2019 | branding, business tools, change, customers, Harriet Cohen, innovation, marketing
I was recently listening to NPR discussing innovation and they used Apple as an example. They compared the first iPhone with the iPhone 11. When Steve Jobs introduced it in 2007 he described it as a combination of an iPod, communication, and the internet. ...
by Harriet Cohen | Mar 29, 2019 | branding, customers, Harriet Cohen
A few years ago I read an article by Dan Pallotta a pioneering social entrepreneur, the founder of Pallotta TeamWorks, and president of Advertising for Humanity and the author of Uncharitable: How Restraints on Nonprofits Undermine Their Potential. Working with my...
by Harriet Cohen | Feb 6, 2019 | branding, customers, Harriet Cohen
I bumped into a colleague the other day and as we were talking she asked me if I had another business? When I looked surprised, we realized she wasn’t clear on the name of my company or all the services I offer. Do all of your customers know all you do? Could your...
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