Lose the I
I really enjoy many facets of marketing especially target marketing and figuring out how to attract customers/clients. I was attending a networking event where people had 2 minutes to tell about themselves. With very few exceptions none of them told what problem they...
Letting Go Is So Hard to Do
No, this isn’t the name of a song from the 60’s. This is an issue I am seeing more and more with entrepreneurs in start-ups. This is their baby and they think they need to do it all. Sadly, unless you never need to sleep or have a life outside the business you...
Learn Before You Quit
I just finished reading Wally Conger’s blog about quitters, (www.wallyconger.com) and he revealed a most interesting fact. More folks are bailing on their jobs than are getting fired, as stated by the Department of Labor. The most significant quit levels seem to be in...
Leadership -Role or Influence
What is leadership? Is it the person we defer to because they are the boss? Is it the person we fear, or the one we admire? Do we share their beliefs or vision? Whether teaching the management class at UCLA or working with clients the topic of leadership comes up. How...
K.I.S.S.
We all know this stands for Keep It Simple Stupid (Sweetheart). We ask someone the time and they build us a watch. How often have we seen memos that look like this? “You should to the every greatest extent possible strive for symmetry in your involvement with the...
K-Mart has a problem..
Do you know what it is? Do you suffer the same issue? It’s called focus and clarity of message. I recently read an article by Paul Leinwand and Cesare Mainardireprinted in the Harvard Business Review. They compared K-Mart Target and Wal-Mart. It doesn’t’ matter...
Is Social Media for everyone?
I know it seems a little weird to ask this question in a blog which is basically part of social media. What prompted this is I was at an event last week and met a woman who sells social media development and support. She was explaining about SEO and many of the other...
Invisible bars
Do you have tunnel vision or invisible bars that keep you from growing your business or being the person you want to be? Jodi Michele Cooley refers to them as a myth, that’s why she is the myth slayer (www.jodimichelecooley.com). Chellie Campbell calls them the “yah...
Inspiration
It’s Sunday evening, I’m sitting in my office looking at the lake, listening to the ducks, and enjoying the beautiful breeze trying to figure out what to write on this blog. Suddenly a word comes to me; no joke, inspiration. The question then becomes what inspires...
Inspiration, Motivation, Innovation, Imagination
Which “ation” is the most powerful in helping people achieve their goals. Einstein says Imagination is more important than knowledge and Edison states Genius is 99 percent perspiration and 1 percent inspiration. Should we inspire employees to do better? Can we...
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