by Harriet Cohen | Apr 16, 2019 | branding, customers, Harriet Cohen
I had a very interesting experience. the other day I am registered with the state of California as a Small Business Enterprise (SBE) through DGS Dept of General Services. I have to renew my certification every 2 years and of course I couldn’t remember my ID...
by Harriet Cohen | Nov 6, 2018 | Harriet Cohen
I know February is the month for romance but alas this is not about weddings. This is what many of you say when appealing to a client or trying to get a new job. Get a clue people don’t care what you do unless it solves a problem or situation for them. So often at...
by Harriet Cohen | Nov 6, 2018 | Harriet Cohen
Ok, so I get a little dramatic. Last week I was reminded of how powerful the internet and blogs can be. First, let me give you a little background. If you haven’t read “The Thank You Economy” by Gary Vaynerchuck, check it out. In the last 20 years, most consumers...
by Harriet Cohen | Nov 6, 2018 | Harriet Cohen
Ok so I may do a little venting today. Can someone explain to me the purpose of the alleged security code we are supposed to type in; the one with weirdly written letters and numbers? How is that making things secure especially when they offer simpler ones if you...
by Harriet Cohen | Nov 6, 2018 | Harriet Cohen
A colleague of mine, Seena Sharp wrote a book called “Competitive Intelligence Advantage” and in it, she reminds us of one of the bigger mistakes businesses can make in assessing their sales and their product mix: following the competition. While it is important to...
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