by Harriet Cohen | Dec 19, 2023 | business tools, feedback/evaluations, marketing
Why does the proliferation of surveys especially ineffectual ones bother me? Feedback on products and services are extremely important for a company’s growth; but most surveys are the lazy way to generate valuable information. it can be done better! In the...
by Harriet Cohen | Dec 18, 2023 | change, customers, feedback/evaluations, marketing, Social Meidia
When you do decide to create surveys there are key steps to follow to make them effective regardless of the industry. How will a survey help sales? marketing? hiring? If you can’t answer that, don’t waste your time designing a survey and don’t piss...
by Harriet Cohen | Aug 20, 2023 | accountability, branding, customers, feedback/evaluations, marketing, Social Meidia
Quality control isn’t just about catching manufacturing defects or errors; it’s a powerful force that shapes a company’s identity, resonates through its culture, influences customer loyalty, and even affects the talent it attracts. It impacts...
by Harriet Cohen | Jul 18, 2023 | branding, business tools, innovation, marketing
AI, Artificial Intelligence, can be a game-changer when it comes to marketing. It’s like having a super-smart assistant who knows a ton about your customers and can help you make better decisions. AI can analyze huge amounts of data in a blink of an eye. This...
by Harriet Cohen | May 17, 2022 | accountability, business tools, change, customers, feedback/evaluations, Harriet Cohen, marketing
Why are you doing them? What do you want to learn and are surveys the best way to do it;, not necessarily. Let’s look at what they are and how to get real measurable results that you can use. I have never liked surveys that are rating scales or are used to...
by Harriet Cohen | Jan 25, 2022 | accountability, branding, business tools, change, competition, customers, feedback/evaluations, future planning, Goals, Harriet Cohen, innovation, Inspiration, Leadership, marketing, networking, New work conditions, Professional development, self actualization, strategic planning
We’ve all made resolutions for ourselves and our businesses. We often forget that a dream without a plan is merely a wish. How disappointed were we when our lofty ideas never came to fruition? That’s why Resolutions don’t work, there is no plan and...
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