Experiment
It is so effortless to get stuck repeating the same things over and over again. Yes it’s become painless and if it has proved to be profitable we don’t want to mess with success; plus we know how people feel about change. You know the old adage if you always do what...
Everyone Sells
Or to honor Chellie Campbell in her book “Wealthy Spirit” page 204, everyone is in sales. Ok so if we are all selling, which we are, why are the elevator speeches and introductions we give such a turn-off? We want people to buy from us because of our integrity,...
Ego or ignorance
There is a theme that seems to keep reappearing and I don’t know if it is caused by the egos of the individuals or their ignorance of information. What am I talking about?? The people, who sadly are usually professionals, doctors, lawyers, CPAs, and some companies,...
Do you really need a business plan?
Recently I have read blogs about the value of a business plan and how entrepreneurs don’t need no stinkin’ business plan they just need a vision. True some may think that’s all they had, but when I was speaking to one of my UCLA students today who is a classic...
Do you listen?
A while ago I was part of a committee for National ASTD (American Society for Training and Development) that evaluated what some of the chapters were doing based on Malcolm Baldridge criteria. It was a great learning experience for me. I had been on the committee...
Do you frustrate your customers?
Ok so I may do a little venting today. Can someone explain to me the purpose of the alleged security code we are supposed to type in; the one with weirdly written letters and numbers? How is that making things secure especially when they offer simpler ones if you...
Do Discounts Reduce Service?
When we give a lower price to someone or do someone a favor do we give less to them than to full paying customers? I recently heard a professional tell a client I’m doing this for you because your friend asked me. That means you are on the bottom of the list and I...
Delegating is harder than it looks
You own a business or are leading a project or are a parent, and you need help so you decide to delegate some of the jobs. Which ones? Will they do it as well as you do it? Forget it; it’s easier to do it yourself. But is it? What is the cost of doing it all...
Competitor or Customer, who leads?
A colleague of mine, Seena Sharp wrote a book called “Competitive Intelligence Advantage” and in it, she reminds us of one of the bigger mistakes businesses can make in assessing their sales and their product mix: following the competition. While it is important to...
Competition and Innovation
Depending on whether you are a service or product company you see innovation differently. With products, you want to create the newest smartest brightest whatever in the market. You want to make sure your product is the one the consumers flock to. For service...
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