Asking first

“Ask so they receive” is the title of a recent submission I had on the TPE blog.  Mike throws out a question and people submit comments of 500 or less characters.  This is what I said: When you have a new hire and at yearly performance reviews ask the employee to list...

Are you worth the money?

“The aim of marketing is to know and understand the customer so well that the product or service fits him and sells itself.” Peter F. Drucker I was recently reminded of this quote when a client was bemoaning that two potential clients reneged over money. We’ve...

Are you really satisfying your customers?

First, let me differentiate customer service is NOT customer satisfaction! Service is what you intend and satisfaction is how they perceive it. That being said there is a commercial for Ally Bank that really demonstrates my angst with some businesses.  They show 2...

Are you perfect?

No – I am not referring to the spiritual and I know when you were born your parents thought you were perfect.  I saw “Black Swan” and saw the work invested to be perfect.  Here’s the problem with perfection; striving for it we lose our vulnerability and...

Are you listening?

I should also ask are you aware?  Last blog I talked about Peter Shankman’s book Zombie Loyalists and he talked about listening to your employees and your clients. www.shankman.com By the way, listening to your employees helps keep them engaged if you empower them and...